Tiger in a Jar

Sticking with the theme of video, I thought I'd share one of my favorite how-to videos, and the film maker behind it. I first saw this video about a year ago and was excited to be reminded of it again in the Blogshop class this week. There's so much to love about this video - the hand lettering, the simplicity of the shots, the styling, the pace, the atmospheric music, and the way all these elements come together to create a world I'd happily dive into.

This video was a created by the husband and wife team known as Tiger in a Jar. Their inspiration is "everyday life and the joy found in simple but meaningful activities" and they seem to capture this to a tee. Check out their site, there are many more beautiful short films to indulge in. 


Satomi Kawakita